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Case study / Animal feed customer

Horse feed and supplements · B2B + B2C

Animal feed.
Logistics for B2B and B2C.

Storage of premium horse feed and supplements, with B2B and B2C order fulfilment. Shared operational support for business and consumer sales.

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The project at a glance

Two sales channels. Shared logistics support.

B2Borders from business customers
B2Corders from individual customers
Premiumhorse feed and supplements

Project scope: storage, fulfilment and dispatch of B2B and B2C orders.

01 / Challenge

A specialist range. Two types of customer.

The customer offers premium horse feed and supplements to businesses and individual customers. It needed storage and order fulfilment for both channels. The service had to connect product warehousing with B2B and B2C dispatch.

02 / The XBS solution

Storage and dispatch in one model.

  • Storage of premium horse feed and supplements.
  • B2B order fulfilment for business customers.
  • B2C order handling for individual customers.
  • Dispatch to recipients in both sales channels.
03 / Result

Support for a specialist horse nutrition brand.

XBS combined storage of premium feed and supplements with B2B and B2C order fulfilment. The customer uses one shared logistics service for business and consumer sales. The model includes product storage and dispatch to recipients.

Now your company

Your business.
The next growth story.

Tell us about your products, sales channels and challenges. We will design a service scope suited to your operation.

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